How to set up Rich Snippet


The Rich Snippet tool gathers your overall customer rating and shares this data with Google and any other search engine so that it appears in the form of stars below your website URL.

Local Businesses: Get Review Snippets in Google with aggregateRating Schema  - Whitespark

As a result, it drive more organic traffic to your business website.


1. Choose a website you want to work with, then go to “Rich Snippet” and set it’s status to “Active”.


2. Turn on “Show Amount of Ratings” on if you want to display the sum of all your ratings.

The “Show Worst and Best Rating” feature shows your both worst and best customer rating accordingly.

❗ Don’t forget to press “Save”.


3. Go to the “Schema Data” tab.

Choose “Item Type”:

  • Product – any offered product or service.
  • Local business – a particular physical business or branch of an organization. Examples of local businesses include a restaurant, a particular branch of a restaurant chain, a branch of a bank, a medical practice, a club, a bowling alley, etc.
  • Event – an event happening at a certain time and location, such as a concert, lecture, or festival.


4. Add the information about your business.

❗ Don’t forget to press “Save”.


5. Go to the “Google” tab and press “Run Google Rich Results Test” to make sure it works properly.

 6. See results.

Last updated byNadiia Shevelieva on October 5, 2021